Summary
"UK Lighting - 2018", report offers comprehensive insight and analysis of the lighting market (including forecasts up to 2023), the major players, the main trends, and consumer attitudes. It provides in-depth analysis of the following: the hot issues impacting the market, strategies for success, market sizes and forecasts, retailer profiles, retailer market shares, consumer data and future outlook. The report focuses on ceiling and wall lighting, table and floor lamps, shades and bases, occasional lighting and lighting accessories, and is based on our 2018 UK lighting survey, using a panel of 2,000 nationally representative consumers.
Scope
Expert analysis of the following -
- Key issues and success strategies
- Market sizing and growth forecasts
- In-depth profiling of key retailers
- Where people shop
- Why people shop
- Channel usage and market value by channel.
Reasons to buy
- Use our five-year forecasts to 2023 for individual product categories, channel distribution and online sales penetration to establish a focused strategy in areas of high growth.
- Review our company analysis of major brands and retailers in the lighting market and further your understanding of where these retailers succeed and where they fail to improve your own lighting proposition.
- Identify which consumers to target and how to drive spend from them by utilising our shopper penetration data to better understand what influences their retailer selection and spending motivations.
- Understand how the online channel can be better utilised to sell lighting, reviewing the online expenditure forecast and analysis on how to merchandise lighting online.
- Use our analysis on market key issues to better understand how own brand lighting can be clearly segmented and differentiated to target different consumer groups, improve visual display and justify price points effectively.
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Table of Contents
ISSUES AND STRATEGIES
THE MARKET
Market headlines
Overall sector size and growth
Sector size and growth: ceiling and wall lights
Sector size and growth: table and floor lamps
Sector size and growth: shades and bases
Sector size and growth: occasional lighting
Sector size and growth: lighting accessories
Category growth and size: 2018 - 2020
Online sales growth and penetration
Channels of distribution
THE RETAILERS
Retailer market shares
Table of key comparatives
Retailer prospects
B&Q
John Lewis & Partners
IKEA
Next
Dunelm
Argos
B&M
The Range
Homebase
THE CONSUMER
Headlines
Penetration by demographic: overall lighting
Penetration by demographic: ceiling and wall lighting
Penetration by demographic: table and floor lamps
Penetration by demographic: shades and bases
Penetration by demographic: occasional lighting
Penetration by demographic: lighting accessories
Penetration by product
Net agreement statements
Research process
Purchase motivation
Factors of importance
Average spend by product
Retailer usage
Retailer usage by category
Considered and used conversion
Retailer usage by demographic
Retailer drivers
Retailer usage by segment
Channel usage - researching and purchasing
Retailer consideration following collapse of BHS
Brand penetration
METHODOLOGY
What is included
List of Tables
Category growth and size by sub-category, 2018-20e
Channels of distribution, 2018e and 2023e
Table of key comparatives for top five retailers, financial year ending 2018
Penetration by product, 2018
Purchase motivation by product, 2018
Average spend by subcategory
Average spend by product
Retailer usage by subcategory, 2018
Considered, visited and used conversion rates by retailer
Retailer usage by demographics, 2018
Retailer usage by segment, 2018
Channel usage for researching in overall lighting, 2018
Channel usage for purchasing in overall lighting, 2018
List of Figures
Market size - total market, 2017-23e
Market growth - total market, 2017-23e
Market volume growth - total market, 2017-23e
Market inflation growth - total market, 2017-23e
Market size - ceiling and wall lights, 2017-23e
Market growth - ceiling and wall lights, 2017-23e
Market size - table and floor lamps, 2017-23e
Market growth - table and floor lamps, 2017-23e
Market size - shades and bases, 2017-23e
Market growth - shades and bases, 2017-23e
Market size - occasional lights, 2017-23e
Market growth - occasional lights, 2017-23e
Market size - lighting accessories, 2017-23e
Market growth - lighting accessories, 2017-23e
Category growth and size by sub-category, 2018-20e
Online market size and penetration, 2017-23e
Online and offline market growth, 2017-23e
Channels of distribution, 2018e and 2023e
Top 10 lighting retailers, 2018e
Change in share among top 10 lighting retailers on 2017
Lighting market share for B&Q, 2016-18e
Retailer demographics for B&Q, 2018
Customer share overall by category for B&Q, 2018
Lighting market share for John Lewis & Partners, 2016-18e
Retailer demographics for John Lewis & Partners, 2018
Customer share overall by category for John Lewis & Partners, 2018
Lighting market share for IKEA, 2016-18e
Retailer demographics for IKEA, 2018
Customer share overall by category for IKEA, 2020
Lighting market share for Next, 2016-18e
Retailer demographics for Next, 2018
Customer share overall by category for Next, 2018
Lighting market share for Dunelm, 2016-18e
Retailer demographics for Dunelm, 2018
Customer share overall by category for Dunelm, 2018
Overall penetration for lighting, 2018
Profile by demographic for lighting, 2018
Penetration by region for lighting, 2018
Overall penetration for Ceiling and wall lights, 2018
Profile by demographic for Ceiling and wall lights, 2018
Penetration by region for Ceiling and wall lights, 2018
Overall penetration for Table and floor lamps, 2018
Profile by demographic for Table and floor lamps, 2018
Penetration by region for Table and floor lamps, 2018
Overall penetration for shades and bases, 2018
Profile by demographic for shades and bases, 2018
Penetration by region for shades and bases, 2018
Overall penetration for occasional lights, 2018
Profile by demographic for occasional lights, 2018
Penetration by region for occasional lights, 2018
Overall penetration for occasional lights, 2018
Profile by demographic for lighting accessories, 2018
Penetration by region for lighting accessories, 2018
Length of research, 2018
Areas of research, 2018
Retailers considered and purchased shares, 2018
Retailer drivers for overall lighting, 2018
Retailers considered by shoppers following the collapse of BHS, 2018
Brand penetration, 2018
