Summary
Mobile Phones in Europe industry profile provides top-line qualitative and quantitative summary information including: market size (value 2017-21, and forecast to 2026). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.
Key Highlights
- The Mobile Phones market includes mobile phone service revenues and average minutes of use (MOU). Market values are made up of total mobile revenues containing revenues from mobile service providers and other members of the mobile service value-chain for the provision of mobile telephony services, excluding revenues from the sale of devices. Market volumes are made up of two segments: prepaid and postpaid, which consist of prepaid average monthly MOU and postpaid average monthly MOU. Minutes of use are made up from the average of voice minutes used in mobile subscriptions, including both incoming and outgoing calls, but not including M2M/IoT voice services.
- The European mobile phones market had total revenues of $154.8 billion in 2021, representing a compound annual growth rate (CAGR) of 0.4% between 2016 and 2021.
- Market consumption volume increased with a CAGR of 2.5% between 2016 and 2021, to reach a total of 484.3 average MOU in 2021.
- The European mobile phones market has saturated due to the high penetration of smartphones across the region.
Scope
- Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the mobile phones market in Europe
- Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the mobile phones market in Europe
- Leading company profiles reveal details of key mobile phones market players’ global operations and financial performance
- Add weight to presentations and pitches by understanding the future growth prospects of the Europe mobile phones market with five year forecasts
Reasons to Buy
- What was the size of the Europe mobile phones market by value in 2021?
- What will be the size of the Europe mobile phones market in 2026?
- What factors are affecting the strength of competition in the Europe mobile phones market?
- How has the market performed over the last five years?
- What are the main segments that make up Europe's mobile phones market?
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Table of Contents
1 Executive Summary
1.1. Market value
1.2. Market value forecast
1.3. Market volume
1.4. Market volume forecast
1.5. Market rivalry
1.6. Competitive Landscape
2 Market Overview
2.1. Market definition
2.2. Market analysis
3 Market Data
3.1. Market value
3.2. Market volume
4 Market Outlook
4.1. Market value forecast
4.2. Market volume forecast
5 Five Forces Analysis
5.1. Summary
5.2. Buyer power
5.3. Supplier power
5.4. New entrants
5.5. Threat of substitutes
5.6. Degree of rivalry
6 Competitive Landscape
6.1. Who are the leading players?
6.2. What strategies do leading players follow?
6.3. Have there been any significant mergers or acquisitions in recent years?
7 Company Profiles
7.1. Vodafone Group Plc
7.2. Telefonica, S.A.
7.3. Deutsche Telekom AG
7.4. Orange SA
8 Macroeconomic Indicators
8.1. Country data
9 Appendix
9.1. Methodology
9.2. Industry associations
9.3. Related MarketLine research
9.4. About MarketLine
List of Tables
Table 1: Europe mobile phones market value: $ billion, 2017–21
Table 2: Europe mobile phones market volume: Average MOU, 2017–21
Table 3: Europe mobile phones market value forecast: $ billion, 2021–26
Table 4: Europe mobile phones market volume forecast: Average MOU, 2021–26
Table 5: Vodafone Group Plc: key facts
Table 6: Vodafone Group Plc: Annual Financial Ratios
Table 7: Vodafone Group Plc: Key Employees
Table 8: Telefonica, S.A.: key facts
Table 9: Telefonica, S.A.: Annual Financial Ratios
Table 10: Telefonica, S.A.: Key Employees
Table 11: Telefonica, S.A.: Key Employees Continued
Table 12: Deutsche Telekom AG: key facts
Table 13: Deutsche Telekom AG: Annual Financial Ratios
Table 14: Deutsche Telekom AG: Key Employees
Table 15: Deutsche Telekom AG: Key Employees Continued
Table 16: Orange SA: key facts
Table 17: Orange SA: Annual Financial Ratios
Table 18: Orange SA: Key Employees
Table 19: Orange SA: Key Employees Continued
Table 20: Europe size of population (million), 2017–21
Table 21: Europe gdp (constant 2005 prices, $ billion), 2017–21
Table 22: Europe gdp (current prices, $ billion), 2017–21
Table 23: Europe inflation, 2017–21
Table 24: Europe consumer price index (absolute), 2017–21
Table 25: Europe exchange rate, 2017–21
List of Figures
Figure 1: Europe mobile phones market value: $ billion, 2017–21
Figure 2: Europe mobile phones market volume: Average MOU, 2017–21
Figure 3: Europe mobile phones market value forecast: $ billion, 2021–26
Figure 4: Europe mobile phones market volume forecast: Average MOU, 2021–26
Figure 5: Forces driving competition in the mobile phones market in Europe, 2021
Figure 6: Drivers of buyer power in the mobile phones market in Europe, 2021
Figure 7: Drivers of supplier power in the mobile phones market in Europe, 2021
Figure 8: Factors influencing the likelihood of new entrants in the mobile phones market in Europe, 2021
Figure 9: Factors influencing the threat of substitutes in the mobile phones market in Europe, 2021
Figure 10: Drivers of degree of rivalry in the mobile phones market in Europe, 2021