Summary
Mobile Phones in Australia industry profile provides top-line qualitative and quantitative summary information including: market size (value and volume 2012-16, and forecast to 2021). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.
Synopsis
Essential resource for top-line data and analysis covering the Australia mobile phones market. Includes market size and segmentation data, textual and graphical analysis of market growth trends, leading companies and macroeconomic information.
Key Highlights
- The mobile phone market consists of all cell phones used for mobile telephony. The market is split into two segments: feature phones and smartphones.
- The Australian mobile phones market had total revenues of $3,405.9m in 2016, representing a compound annual growth rate (CAGR) of 5.1% between 2012 and 2016.
- Market consumption volume increased with a CAGR of 3.3% between 2012 and 2016, to reach a total of 9.7 million units in 2016.
- Australian mobile phones market is one of the most smartphone-penetrated markets in the world. Accordingly, saturation of demand is reasonable for this market.
Scope
- Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the mobile phones market in Australia
- Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the mobile phones market in Australia
- Leading company profiles reveal details of key mobile phones market players’ global operations and financial performance
- Add weight to presentations and pitches by understanding the future growth prospects of the Australia mobile phones market with five year forecasts by both value and volume
Reasons to buy
- What was the size of the Australia mobile phones market by value in 2016?
- What will be the size of the Australia mobile phones market in 2021?
- What factors are affecting the strength of competition in the Australia mobile phones market?
- How has the market performed over the last five years?
- What are the main segments that make up Australia's mobile phones market?
Companies Mentioned
Apple Inc.
Microsoft Corporation
Samsung Electronics Co., Ltd.
Sony Corporation
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Table of Contents
Executive Summary
Market value
Market value forecast
Market volume
Market volume forecast
Geography segmentation
Market rivalry
Market Overview
Market definition
Market analysis
Market Data
Market value
Market volume
Market Segmentation
Geography segmentation
Market Outlook
Market value forecast
Market volume forecast
Five Forces Analysis
Summary
Buyer power
Supplier power
New entrants
Threat of substitutes
Degree of rivalry
Leading Companies
Apple Inc.
Microsoft Corporation
Samsung Electronics Co., Ltd.
Sony Corporation
Macroeconomic Indicators
Country data
Methodology
Industry associations
Related MarketLine research
Appendix
About MarketLine
List of Tables
Table 1: Australia mobile phones market value: $ million, 2012–16
Table 2: Australia mobile phones market volume: thousand units, 2012–16
Table 3: Australia mobile phones market geography segmentation: $ million, 2016
Table 4: Australia mobile phones market value forecast: $ million, 2016–21
Table 5: Australia mobile phones market volume forecast: thousand units, 2016–21
Table 6: Apple Inc.: key facts
Table 7: Apple Inc.: key financials ($)
Table 8: Apple Inc.: key financial ratios
Table 9: Microsoft Corporation: key facts
Table 10: Microsoft Corporation: key financials ($)
Table 11: Microsoft Corporation: key financial ratios
Table 12: Samsung Electronics Co., Ltd.: key facts
Table 13: Samsung Electronics Co., Ltd.: key financials ($)
Table 14: Samsung Electronics Co., Ltd.: key financials (KRW)
Table 15: Samsung Electronics Co., Ltd.: key financial ratios
Table 16: Sony Corporation: key facts
Table 17: Sony Corporation: key financials ($)
Table 18: Sony Corporation: key financials (¥)
Table 19: Sony Corporation: key financial ratios
Table 20: Australia size of population (million), 2012–16
Table 21: Australia gdp (constant 2005 prices, $ billion), 2012–16
Table 22: Australia gdp (current prices, $ billion), 2012–16
Table 23: Australia inflation, 2012–16
Table 24: Australia consumer price index (absolute), 2012–16
Table 25: Australia exchange rate, 2012–16
List of Figures
Figure 1: Australia mobile phones market value: $ million, 2012–16
Figure 2: Australia mobile phones market volume: thousand units, 2012–16
Figure 3: Australia mobile phones market geography segmentation: % share, by value, 2016
Figure 4: Australia mobile phones market value forecast: $ million, 2016–21
Figure 5: Australia mobile phones market volume forecast: thousand units, 2016–21
Figure 6: Forces driving competition in the mobile phones market in Australia, 2016
Figure 7: Drivers of buyer power in the mobile phones market in Australia, 2016
Figure 8: Drivers of supplier power in the mobile phones market in Australia, 2016
Figure 9: Factors influencing the likelihood of new entrants in the mobile phones market in Australia, 2016
Figure 10: Factors influencing the threat of substitutes in the mobile phones market in Australia, 2016
Figure 11: Drivers of degree of rivalry in the mobile phones market in Australia, 2016
Figure 12: Apple Inc.: revenues & profitability
Figure 13: Apple Inc.: assets & liabilities
Figure 14: Microsoft Corporation: revenues & profitability
Figure 15: Microsoft Corporation: assets & liabilities
Figure 16: Samsung Electronics Co., Ltd.: revenues & profitability
Figure 17: Samsung Electronics Co., Ltd.: assets & liabilities
Figure 18: Sony Corporation: revenues & profitability
Figure 19: Sony Corporation: assets & liabilities