Summary
The savory snacks sector in South Africa is led by potato chips in value terms and the category is also forecast to register the fastest value growth during 2018-2023. Hypermarkets & supermarkets accounted for the leading share in the distribution of savory snacks in the country. Flexible packaging is the most commonly used pack material, followed by paper & board and rigid plastics. . PepsiCo, AVI and Pioneer Foods are the leading players in the sector.
GlobalData’s Country Profile report on the Savory Snacks sector in South Africa provides insights on high growth categories to target, trends in the usage of package materials, category level distribution channel data and market share of brands.
What else is contained?
- Sector data: Overall sector value and volume data with growth analysis for 2013-2023.
- Category coverage: Value and growth analysis forethnic/traditional snacks, meat snacks, nuts and seeds, popcorn, potato chips, pretzels, and processed snacks with inputs on individual segment share within each sector and the change in their market share forecast for 2018-2023.
- Distribution data: Percentage of sales within each sector through distribution channels such as cash & carries & warehouse clubs, convenience stores, department stores, hypermarkets & supermarkets, vending machines, e-retailers, “dollar stores”, variety stores & general merchandise retailers, drug stores & pharmacies, and other general retailers.
- Leading players: Market share of brands and private labels in both value and volume terms in 2018.
- Packaging data: consumption breakdown for package materials and pack types in each category, in terms of percentage share of number of units sold. Pack material data for rigid plastics, glass, flexible packaging, rigid metal and others; pack type data for: specialty container, bottle, tube, tub and others.
Scope
- The South African savory snacks sector is expected to grow at a CAGR of 7.2% by value during 2018-2023
- Potato chips is the largest category in both the value and volume terms in the South African Savory snacks sector
- Potato chips category is expected to register fastest growth in both value terms during 2018-2023
- Hypermarkets & supermarkets is the largest distribution channel with a value share of 64.9%
- PepsiCo, AVI and Pioneer Foods are the top three companies in the sector
Reasons to buy
- Identify high potential categories and explore further market opportunities based on detailed value and volume analysis
- Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities
- Gain an understanding of the total competitive landscape based on detailed brand share analysis to plan effective market positioning
- Our team of analysts have placed a significant emphasis on changes expected in the market that will provide a clear picture of the opportunities that can be tapped over the next five years, resulting in revenue expansion
- The packaging analysis report helps manufacturers, in identifying the most commonly used packaging materials in the sector
- Analysis on key macro-economic indicators such as real GDP, nominal GDP, consumer price index, household consumption expenditure, population (by age group, gender, rurral-urban split, and employed people and unemployment rate. It also includes economic summary of the country along with labor market and demographic trends.
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Table of Contents
Report scope
Executive summary
South Africa in the global and regional context
South Africa in the global and Middle East & Africa savory snacks sector
South Africa compared to other leading countries in the Middle East & Africa
Per capita consumption and expenditure - South Africa compared to the Middle East & Africa and global levels
Sector analysis - savory snacks
Country snapshot - savory snacks sector in South Africa
Value and volume analysis - savory snacks sector in South Africa
Degree of trading up/down in the South African savory snacks sector
Cross category comparison - value and growth rate
Change in category share by value
Cross category comparison - volume and growth rate
Change in category share by volume
Per capita consumption analysis by category
Category analysis: ethnic/traditional snacks
Category analysis: meat snacks
Category analysis: nuts and seeds
Segment analysis (in value terms): nuts and seeds
Segment analysis (in volume terms): nuts and seeds
Category analysis: popcorn
Segment analysis (in value terms): popcorn
Segment analysis (in volume terms): popcorn
Category analysis: potato chips
Category analysis: pretzels
Category analysis: processed snacks
Segment analysis (in value terms): processed snacks
Segment analysis (in volume terms): processed snacks
Distribution analysis
Distribution channel share analysis: savory snacks
Distribution channel share analysis by category
Competitive landscape
Leading companies in the sector (in value and volume terms) in the savory snacks sector, 2018
Top 5 companies share by brand (in value terms and volume terms) in the savory snacks sector, 2018
Brand shares of top five companies (in value terms and volume terms) by category, 2018
Private label share analysis by category
Growth of private labels compared to branded products
Degree of consolidation/fragmentation by category
Health & wellness
Health & wellness trend analysis
Health & wellness market analysis by product attribute
Health & wellness market analysis by consumer benefit
Category comparison - with health & wellness and without health & wellness claims
Packaging analysis
Pack material
Pack type
Closure type
Primary outer type
Consumergraphics
Demographic analysis
Macroeconomic analysis
Economic summary, labor market trends, and demographic trends
GlobalData country risk index (GCRI)
Methodology
Definitions
Appendix
List of Tables
Country snapshot - leading value and volume categories
Cross category comparison - by value (2013-2023)
Cross category comparison - by volume (2013-2023)
Per capita consumption (by category), South Africa compared to Middle East & Africa and global levels (in kg), 2018
Nuts and seeds - value analysis by segment, 2013-2023
Nuts and seeds - volume analysis by segment, 2013-2023
Popcorn - value analysis by segment, 2013-2023
Popcorn - volume analysis by segment, 2013-2023
Processed snacks - value analysis by segment, 2013-2023
Processed snacks - volume analysis by segment, 2013-2023
Change in distribution share, 2013-2018
Top five companies share by brand (in value terms and volume terms) in the savory snacks sector, 2018
Brand shares of top five companies (in value terms and volume terms) by category, 2018
Category comparison - with health & wellness and without health & wellness claims, 2013-2023
Performance overview (score: 1-100)
Category data, by segment
Per capita consumption (in kg), 2013-2023
Per capita expenditure, 2013-2023
Savory snacks sales distribution in South Africa - by category, 2018
Brand share (in value and volume terms) in the savory snacks sector, 2018
Brand share (in value and volume terms) in the savory snacks sector by category, 2018
Key health & wellness product attributes driving sales in South Africa, 2013-2023
Key health & wellness consumer benefits driving sales in South Africa, 2013-2023
Pack material (in million pack units), 2013-2023
Pack materials by category (in million pack units), 2018
Pack type (in million pack units), 2013-2023
Pack types by category (in million pack units), 2018
Closure type (in million pack units), 2013-2023
Closure types by category (in million pack units), 2018
Primary outer type (in million pack units), 2013-2023
Primary outer types by category (in million pack units), 2018
Real GDP and annual growth (%), 2015-2023
Nominal GDP and annual growth (%), 2015-2023
Consumer price inflation (%), 2015-2023
Employed people and unemployment rate (%), 2015-2023
Nominal household final consumption expenditure and annual growth (%), 2015-2023
Population and annual growth (%), 2015-2023
Population by age group (%)
Population by gender (%)
Population by rural-urban split (%)
Exchange rates, 2013-2023
Value/volume change at segment level
List of Figures
Value and volume share of South Africa in the global and Middle East & Africa savory snacks sector, 2018-2023
South Africa compared to other top countries in terms of market share, growth, and competitive landscape
PCC comparison - South Africa, Middle East & Africa , and global, 2013-2023
PCE comparison - South Africa, Middle East & Africa , and global, 2013-2023
Market size and growth analysis by value and volume, savory snacks sector, 2013-2023
Extent to which consumers are trading up or down in the savory snacks sector
Cross category comparison - by value growth rate (2013-2023)
Change in category share (in value terms), 2018-2023
Cross category comparison - by volume growth rate (2013-2023)
Change in category share (in volume terms), 2018-2023
Market size and growth analysis by value and volume, ethnic/traditional snacks category, 2013-2023
Market size and growth analysis by value and volume, meat snacks category, 2013-2023
Market size and growth analysis by value and volume, nuts and seeds category, 2013-2023
Market size and growth analysis by value and volume, popcorn category, 2013-2023
Market size and growth analysis by value and volume, potato chips category, 2013-2023
Market size and growth analysis by value and volume, pretzels category, 2013-2023
Market size and growth analysis by value and volume, processed snacks category, 2013-2023
Share of key distribution channels (in value terms) - savory snacks, 2018
Key distribution channel share by category (in value terms), 2018
Leading companies in the sector (in value and volume terms) in the savory snacks sector, 2018
Private label penetration by category (in value terms), 2018
Growth analysis, private label and brands, 2013-2018
Category-wise consolidation/fragmentation (in value terms) - savory snacks, 2018
Value of health & wellness claims by category, 2018-2023*
Contribution of health & wellness by product attributes, 2018-2023
Contribution of health & wellness by consumer benefits, 2018-2023
Key pack materials in the South African savory snacks sector, percentage share of pack units, 2018
Annual growth rate by key pack material, 2013-2023
Use of pack material by category (in pack units), 2018
Key pack types in the South African savory snacks sector, percentage share of pack units, 2018
Annual growth rate by key pack type, 2013-2023
Use of pack type by category (in pack units), 2018
Key closure types in the South African savory snacks sector, percentage share of pack units, 2018
Annual growth rate by key closure type, 2013-2023
Use of closure type by category (in pack units), 2018
Key primary outer types in the South African savory snacks sector, percentage share of pack units, 2018
Annual growth rate by key primary outer type, 2013-2023
Use of primary outer type by category (in pack units), 2018
Demographic analysis
Real GDP value and annual growth (%)
Nominal GDP value and annual growth (%)
Consumer price inflation (%)
Nominal household final consumption expenditure growth (%)
Population (millions) and annual growth (%)
Population by age group (%)
Population by gender (%)
Population by rural-urban split (%)
Employed people (millions) and unemployment rate (%)
Five lowest risk nations in GCRI Q4 2018
Five highest risk nations in GCRI Q4 2018
Country risk analysis - South Africa compared to Middle East & Africa and the world
