Summary
Oral Hygiene in Italy industry profile provides top-line qualitative and quantitative summary information including: market share, market size (value and volume 2016-20, and forecast to 2025). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.
Key Highlights
- The oral hygiene market consists of retail sales of breath fresheners (non-confectionery), dental floss, denture care, mouthwash, toothbrushes and replacement heads, and toothpaste. The market is valued according to retail selling price (RSP) and includes any applicable taxes. All currency conversions used in the creation of this report have been calculated using constant annual average 2020 exchange rates.
- The Italian oral hygiene market had total revenues of $1,291.3 million in 2020, representing a compound annual growth rate (CAGR) of 0.9% between 2016 and 2020.
- Market consumption volume increased with a CAGR of 0.3% between 2016 and 2020, to reach a total of 443.4 million units in 2020.
- Economic challenges during the review period largely affected market growth.
Scope
- Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the oral hygiene market in Italy
- Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the oral hygiene market in Italy
- Leading company profiles reveal details of key oral hygiene market players’ global operations and financial performance
- Add weight to presentations and pitches by understanding the future growth prospects of the Italy oral hygiene market with five year forecasts by both value and volume
Reasons to Buy
- What was the size of the Italy oral hygiene market by value in 2020?
- What will be the size of the Italy oral hygiene market in 2025?
- What factors are affecting the strength of competition in the Italy oral hygiene market?
- How has the market performed over the last five years?
- Who are the top competitors in Italy's oral hygiene market?
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Table of Contents
1 Executive Summary
1.1. Market value
1.2. Market value forecast
1.3. Market volume
1.4. Market volume forecast
1.5. Category segmentation
1.6. Geography segmentation
1.7. Market share
1.8. Market rivalry
1.9. Competitive Landscape
2 Market Overview
2.1. Market definition
2.2. Market analysis
3 Market Data
3.1. Market value
3.2. Market volume
4 Market Segmentation
4.1. Category segmentation
4.2. Geography segmentation
4.3. Market distribution
5 Market Outlook
5.1. Market value forecast
5.2. Market volume forecast
6 Five Forces Analysis
6.1. Summary
6.2. Buyer power
6.3. Supplier power
6.4. New entrants
6.5. Threat of substitutes
6.6. Degree of rivalry
7 Competitive Landscape
7.1. Market share
7.2. Who are the leading players in the Italian oral hygiene market?
7.3. Which companies have been the most successful at increasing their market shares between 2016 and 2020?
7.4. Which companies’ market shares have suffered during 2016-20?
7.5. What are the most popular brands in the market?
8 Company Profiles
8.1. The Procter & Gamble Co
8.2. Unilever Plc.
8.3. Colgate-Palmolive Co
8.4. GlaxoSmithKline Plc
9 Macroeconomic Indicators
9.1. Country data
10 Appendix
10.1. Methodology
10.2. Industry associations
10.3. Related MarketLine research
10.4. About MarketLine
List of Tables
Table 1: Italy oral hygiene market value: $ million, 2016-20
Table 2: Italy oral hygiene market volume: million units, 2016-20
Table 3: Italy oral hygiene market category segmentation: $ million, 2020
Table 4: Italy oral hygiene market geography segmentation: $ million, 2020
Table 5: Italy oral hygiene market distribution: % share, by value, 2020
Table 6: Italy oral hygiene market value forecast: $ million, 2020-25
Table 7: Italy oral hygiene market volume forecast: million units, 2020-25
Table 8: Italy oral hygiene market share: % share, by value, 2020
Table 9: The Procter & Gamble Co: key facts
Table 10: The Procter & Gamble Co: Annual Financial Ratios
Table 11: The Procter & Gamble Co: Key Employees
Table 12: The Procter & Gamble Co: Key Employees Continued
Table 13: Unilever Plc.: key facts
Table 14: Unilever Plc.: Annual Financial Ratios
Table 15: Unilever Plc.: Key Employees
Table 16: Colgate-Palmolive Co: key facts
Table 17: Colgate-Palmolive Co: Annual Financial Ratios
Table 18: Colgate-Palmolive Co: Key Employees
Table 19: Colgate-Palmolive Co: Key Employees Continued
Table 20: Colgate-Palmolive Co: Key Employees Continued
Table 21: Colgate-Palmolive Co: Key Employees Continued
Table 22: GlaxoSmithKline Plc: key facts
Table 23: GlaxoSmithKline Plc: Annual Financial Ratios
Table 24: GlaxoSmithKline Plc: Key Employees
Table 25: GlaxoSmithKline Plc: Key Employees Continued
Table 26: Italy size of population (million), 2016-20
Table 27: Italy gdp (constant 2005 prices, $ billion), 2016-20
Table 28: Italy gdp (current prices, $ billion), 2016-20
Table 29: Italy inflation, 2016-20
Table 30: Italy consumer price index (absolute), 2016-20
Table 31: Italy exchange rate, 2016-20
List of Figures
Figure 1: Italy oral hygiene market value: $ million, 2016-20
Figure 2: Italy oral hygiene market volume: million units, 2016-20
Figure 3: Italy oral hygiene market category segmentation: % share, by value, 2020
Figure 4: Italy oral hygiene market geography segmentation: % share, by value, 2020
Figure 5: Italy oral hygiene market distribution: % share, by value, 2020
Figure 6: Italy oral hygiene market value forecast: $ million, 2020-25
Figure 7: Italy oral hygiene market volume forecast: million units, 2020-25
Figure 8: Forces driving competition in the oral hygiene market in Italy, 2020
Figure 9: Drivers of buyer power in the oral hygiene market in Italy, 2020
Figure 10: Drivers of supplier power in the oral hygiene market in Italy, 2020
Figure 11: Factors influencing the likelihood of new entrants in the oral hygiene market in Italy, 2020
Figure 12: Factors influencing the threat of substitutes in the oral hygiene market in Italy, 2020
Figure 13: Drivers of degree of rivalry in the oral hygiene market in Italy, 2020
Figure 14: Italy oral hygiene market share: % share, by value, 2020
