The new VPGMarketResearch.com report on Stryker performance, capabilities, goals and strategies provides significant competitor information, analysis and insight critical to the development and implementation of effective marketing and R&D programs.
In the dynamic and fragmented medical devices market, besieged by intense competition and rapid change of technological innovations, the ability to anticipate new product introductions and marketing strategies is particularly important...and can spell the difference between success and failure.
The report’s objectives include:
- To help current suppliers realistically assess their financial, technological and marketing capabilities vis-à-vis its competitors.
- To assist potential market entrants in evaluating prospective acquisitions and joint venture candidates.
- To complement the organizations’ internal competitor information gathering efforts with strategic analysis, data interpretation and insight.
- To identify least competitive market niches with significant growth potential.
Table of Contents
1. Business Evolution
2. Management and Stryker Family
3. Facilities and Employees
4. Technological Know-How
5. Intellectual Property
6. Product Portfolio
7. Marketing Tactics
8. Sales Rep-Surgeon Relationship: An Intangible Asset
9. Research and Development
10. Performance, Growth, Strengths and Opportunities
11. Strategic Direction
12. Growth Projections
13. Potential Threats