Strategic assessment of the competitive environment is widely recognized as one of the highest priority management responsibilities, the task crucial to business survival, growth and profitability.
This new report from VPGMarketResearch.com provides strategic assessment of Hologic's technological know-how, marketing tactics and strategic directions in the global diagnostic imaging market.
TECHNOLOGICAL KNOW-HOW
- Internally developed and acquired diagnostic imaging and related technologies, including X-ray, ultrasound, MRI, CT, nuclear medicine, PET, PACS, and others.
MARKETING TACTICS
- The U.S. and international sales force.
- Promotional tactics.
System service and support.
STRATEGIC DIRECTION
- Business, new product development and marketing strategies.
- Acquisitions, joint ventures, divestitures.