Summary
Feminine Hygiene in Turkey industry profile provides top-line qualitative and quantitative summary information including: market size (value and volume 2017-21, and forecast to 2026). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.
Key Highlights
- The feminine hygiene market consists of retail sales of sanitary pads, tampons, women`s disposable razors & blades, pantiliners & shields and internal cleansers & sprays. The market is valued according to retail selling price (RSP) and includes any applicable taxes. All currency conversions used in the creation of this report have been calculated using constant annual average 2021 exchange rates.
- The Turkish feminine hygiene market had total revenues of $110.3m in 2021, representing a compound annual growth rate (CAGR) of 11.9% between 2016 and 2021.
- Market consumption volume increased with a CAGR of 5.7% between 2016 and 2021, to reach a total of 0.2 billion units in 2021.
- The performance of the market is forecast to decelerate, with an anticipated CAGR of 10.8% for the five-year period 2021 - 2026, which is expected to drive the market to a value of $184.6m by the end of 2026.
Scope
- Save time carrying out entry-level research by identifying the size, growth, and leading players in the feminine hygiene market in Turkey
- Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the feminine hygiene market in Turkey
- Leading company profiles reveal details of key feminine hygiene market players’ global operations and financial performance
- Add weight to presentations and pitches by understanding the future growth prospects of the Turkey feminine hygiene market with five year forecasts by both value and volume
Reasons to Buy
- What was the size of the Turkey feminine hygiene market by value in 2021?
- What will be the size of the Turkey feminine hygiene market in 2026?
- What factors are affecting the strength of competition in the Turkey feminine hygiene market?
- How has the market performed over the last five years?
- How large is Turkey’s feminine hygiene market in relation to its regional counterparts?
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Table of Contents
1 Executive Summary
1.1. Market value
1.2. Market value forecast
1.3. Market volume
1.4. Market volume forecast
1.5. Category segmentation
1.6. Geography segmentation
1.7. Market share
1.8. Market rivalry
1.9. Competitive Landscape
2 Market Overview
2.1. Market definition
2.2. Market analysis
3 Market Data
3.1. Market value
3.2. Market volume
4 Market Segmentation
4.1. Category segmentation
4.2. Geography segmentation
4.3. Market distribution
5 Market Outlook
5.1. Market value forecast
5.2. Market volume forecast
6 Five Forces Analysis
6.1. Summary
6.2. Buyer power
6.3. Supplier power
6.4. New entrants
6.5. Threat of substitutes
6.6. Degree of rivalry
7 Competitive Landscape
7.1. Market share
7.2. Who are the leading players in the Turkish feminine hygiene market?
7.3. Which companies have been most successful in increasing their market shares in the last five years (2016-21)?
7.4. Which companies’ market shares have suffered in the last five years (2016-21)?
7.5. What are the most popular brands in the market?
8 Company Profiles
8.1. The Procter & Gamble Co
8.2. Kimberly-Clark Corp
8.3. Hayat Kimya Sanayi A.S.
8.4. Ontex Group NV
9 Macroeconomic Indicators
9.1. Country data
10 Appendix
10.1. Methodology
10.2. Industry associations
10.3. Related MarketLine research
10.4. About MarketLine
List of Tables
Table 1: Turkey feminine hygiene market value: $ million, 2016-21
Table 2: Turkey feminine hygiene market volume: million units, 2016-21
Table 3: Turkey feminine hygiene market category segmentation: $ million, 2021
Table 4: Turkey feminine hygiene market geography segmentation: $ million, 2021
Table 5: Turkey feminine hygiene market distribution: % share, by value, 2021
Table 6: Turkey feminine hygiene market value forecast: $ million, 2021-26
Table 7: Turkey feminine hygiene market volume forecast: million units, 2021-26
Table 8: Turkey feminine hygiene market share: % share, by value, 2021
Table 9: The Procter & Gamble Co: key facts
Table 10: The Procter & Gamble Co: Annual Financial Ratios
Table 11: The Procter & Gamble Co: Key Employees
Table 12: The Procter & Gamble Co: Key Employees Continued
Table 13: Kimberly-Clark Corp: key facts
Table 14: Kimberly-Clark Corp: Annual Financial Ratios
Table 15: Kimberly-Clark Corp: Key Employees
Table 16: Hayat Kimya Sanayi A.S.: key facts
Table 17: Hayat Kimya Sanayi A.S.: Key Employees
Table 18: Ontex Group NV: key facts
Table 19: Ontex Group NV: Annual Financial Ratios
Table 20: Ontex Group NV: Key Employees
Table 21: Turkey size of population (million), 2017-21
Table 22: Turkey gdp (constant 2005 prices, $ billion), 2017-21
Table 23: Turkey gdp (current prices, $ billion), 2017-21
Table 24: Turkey inflation, 2017-21
Table 25: Turkey consumer price index (absolute), 2017-21
Table 26: Turkey exchange rate, 2017-21
List of Figures
Figure 1: Turkey feminine hygiene market value: $ million, 2016-21
Figure 2: Turkey feminine hygiene market volume: million units, 2016-21
Figure 3: Turkey feminine hygiene market category segmentation: % share, by value, 2021
Figure 4: Turkey feminine hygiene market geography segmentation: % share, by value, 2021
Figure 5: Turkey feminine hygiene market distribution: % share, by value, 2021
Figure 6: Turkey feminine hygiene market value forecast: $ million, 2021-26
Figure 7: Turkey feminine hygiene market volume forecast: million units, 2021-26
Figure 8: Forces driving competition in the feminine hygiene market in Turkey, 2021
Figure 9: Drivers of buyer power in the feminine hygiene market in Turkey, 2021
Figure 10: Drivers of supplier power in the feminine hygiene market in Turkey, 2021
Figure 11: Factors influencing the likelihood of new entrants in the feminine hygiene market in Turkey, 2021
Figure 12: Factors influencing the threat of substitutes in the feminine hygiene market in Turkey, 2021
Figure 13: Drivers of degree of rivalry in the feminine hygiene market in Turkey, 2021
Figure 14: Turkey feminine hygiene market share: % share, by value, 2021