KEY FINDINGS
The Mexico tequila market is anticipated to grow with a CAGR of 4.00% over the forecasting period. Key drivers such as the increased consumption of tequila and the significant exports of the alcoholic beverage are primarily accredited to the market growth of the country. While the base year considered for the studied market is 2020, the projected period is from 2021 to 2026.
MARKET INSIGHTS
Tequila, a distilled spirit, acquires its name from the city of Tequila in Mexico. Recognized as one of the most standard Mexican beverages, in 2019, the sale of this traditional drink obtained a revenue of more than 51 billion Mexican pesos. Despite being one of the relatively inexpensive brand names across the Mexican market, El Jimador is the best-selling tequila in the nation.
On the other hand, in 2020, Mexico exported more tequila to other regions globally, than ever before. In the same year, over 80% of the country’s tequila exports went to the United States. Furthermore, tequila is the national drink of Mexico. The country’s citizens drink the most tequila per individual, equating to approximately 1.3 pints (0.63 liters) annually. Conversely, over recent years, the volume of tequila exported from Mexico has substantially increased. As a result, these factors are anticipated to propel the country’s market growth during the forecasted years.
COMPETITIVE INSIGHTS
Leading firms operating in the market are Brown-Forman Corporation, Beam Suntory Inc, Jose Cuervo (Becle SAB De CV), etc.
Our report offerings include:
• Explore key findings of the overall market
• Strategic breakdown of market dynamics (Drivers, Restraints, Opportunities, Challenges)
• Market forecasts for a minimum of 9 years, along with 3 years of historical data for all segments, sub-segments, and regions
• Market Segmentation cater to a thorough assessment of key segments with their market estimations
• Geographical Analysis: Assessments of the mentioned regions and country-level segments with their market share
• Key analytics: Porter’s Five Forces Analysis, Vendor Landscape, Opportunity Matrix, Key Buying Criteria, etc.
• Competitive landscape is the theoretical explanation of the key companies based on factors, market share, etc.
• Company profiling: A detailed company overview, product/services offered, SCOT analysis, and recent strategic developments
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TABLE OF CONTENTS
1. RESEARCH SCOPE & METHODOLOGY
1.1. STUDY OBJECTIVES
1.2. SCOPE OF STUDY
1.3. METHODOLOGY
1.4. ASSUMPTIONS & LIMITATIONS
2. EXECUTIVE SUMMARY
2.1. MARKET SIZE & ESTIMATES
2.2. COUNTRY SNAPSHOT
2.3. COUNTRY ANALYSIS
2.4. KEY GROWTH ENABLERS
2.5. KEY CHALLENGES
3. KEY ANALYTICS
3.1. IMPACT OF COVID-19 ON TEQUILA MARKET
3.2. KEY MARKET TRENDS
3.3. PORTER’S FIVE FORCES ANALYSIS
3.3.1. BUYERS POWER
3.3.2. SUPPLIERS POWER
3.3.3. SUBSTITUTION
3.3.4. NEW ENTRANTS
3.3.5. INDUSTRY RIVALRY
3.4. OPPORTUNITY MATRIX
4. MARKET BY TYPE
4.1. VALUE
4.2. PREMIUM
4.3. SUPER-PREMIUM
4.4. HIGH-END PREMIUM
5. MARKET BY DISTRIBUTION CHANNELS
5.1. SUPERMARKETS & HYPERMARKETS
5.2. LIQUOR SPECIALIST STORES
5.3. ONLINE RETAILING
5.4. OTHER DISTRIBUTION CHANNELS
6. COMPETITIVE LANDSCAPE
6.1. KEY STRATEGIC DEVELOPMENTS
6.1.1. MERGERS & ACQUISITIONS
6.1.2. PRODUCT LAUNCHES & DEVELOPMENTS
6.1.3. PARTNERSHIPS & AGREEMENTS
6.1.4. BUSINESS EXPANSIONS
6.2. COMPANY PROFILES
6.2.1. BEAM SUNTORY INC
6.2.2. BROWN-FORMAN CORPORATION
6.2.3. DIAGEO PLC (CASAMIGOS TEQUILA)
6.2.4. JOSE CUERVO (BECLE SAB DE CV)
6.2.5. TEQUILA CENTINELA
1. BEAM SUNTORY INC
2. BROWN-FORMAN CORPORATION
3. DIAGEO PLC (CASAMIGOS TEQUILA)
4. JOSE CUERVO (BECLE SAB DE CV)
5. TEQUILA CENTINELA