Summary
Consumer Electronics Retail in Germany industry profile provides top-line qualitative and quantitative summary information including: market share, market size (value and volume 2016-21, and forecast to 2026). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.
Key Highlights
- The Consumer Electronics Retail market is comprised of the sales of communications equipment, computer hardware and software, consumer electronics, household appliances, and photographic equipment. Communications equipment includes retail sales only of answer machines, fax machines, fixed-line telephones, mobile phone accessories and mobile phones. Computer hardware and software includes retail sales only of desktops and laptop computers, software, memory sticks, CD packs, hard disks and other data storage devices, computer peripherals, PDAs, organizers, calculators, and satellite navigation systems. Consumer electronics includes retail sales of CD players, DVD players and recorders, hi-fi systems, home theatres, in-car entertainment systems, portable digital radios, radios, televisions and video recorders, home use and portable games consoles. Household appliances includes major domestic appliances (air conditioners, dishwashers, dryers, freezers, hobs and extractors, microwave ovens, refrigerators, stoves, vacuum cleaners and washing machines) plus minor domestic appliances (blenders, coffee machines, deep fryers, food processors, grills, hair products, hair trimmers, curling tongs, razors, hand-held mixers, irons, juicers, kettles, stand mixers, toasters, sun lamps and fans). Photographic equipment includes camcorders, cameras, projectors, camera and camcorder accessories, binoculars and telescopes.
- The German consumer electronics market had total revenues of $70.2bn in 2021, representing a compound annual growth rate (CAGR) of 2.2% between 2017 and 2021.
- The Computer Hardware & Software segment was the market's most lucrative in 2021, with total revenues of $22.5bn, equivalent to 32% of the market's overall value.
- In 2021, Germany’s share of the European market was the largest, accounting for 21.5% of the total regional market value.
Scope
- Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the consumer electronics retail market in Germany
- Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the consumer electronics retail market in Germany
- Leading company profiles reveal details of key consumer electronics retail market players’ global operations and financial performance
- Add weight to presentations and pitches by understanding the future growth prospects of the Germany consumer electronics retail market with five year forecasts by both value and volume
Reasons to Buy
- What was the size of the Germany consumer electronics retail market by value in 2021?
- What will be the size of the Germany consumer electronics retail market in 2026?
- What factors are affecting the strength of competition in the Germany consumer electronics retail market?
- How has the market performed over the last five years?
- Who are the top competitors in Germany's consumer electronics retail market?
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Table of Contents
1 Executive Summary
1.1. Market value
1.2. Market value forecast
1.3. Category segmentation
1.4. Geography segmentation
1.5. Market rivalry
1.6. Competitive landscape
2 Market Overview
2.1. Market definition
2.2. Market analysis
3 Market Data
3.1. Market value
4 Market Segmentation
4.1. Category segmentation
4.2. Geography segmentation
4.3. Market distribution
5 Market Outlook
5.1. Market value forecast
6 Five Forces Analysis
6.1. Summary
6.2. Buyer power
6.3. Supplier power
6.4. New entrants
6.5. Threat of substitutes
6.6. Degree of rivalry
7 Competitive Landscape
7.1. Who are the leading players?
7.2. What is the rationale for the recent M&A activity?
7.3. How are multichannel players dealing with competition from online pureplay?
7.4. How is new technology being incorporated into the leading players’ business practices?
7.5. How has the COVID-19 pandemic affected leading players?
8 Company Profiles
8.1. MediaMarktSaturn Retail Group
8.2. Amazon.com, Inc.
8.3. notebooksbilliger.de AG
9 Macroeconomic Indicators
9.1. Country data
10 Appendix
10.1. Methodology
10.2. Industry associations
10.3. Related MarketLine research
10.4. About MarketLine
List of Tables
Table 1: Germany consumer electronics retail market value: $ billion, 2016–21
Table 2: Germany consumer electronics retail market category segmentation: % share, by value, 2016–2021
Table 3: Germany consumer electronics retail market category segmentation: $ billion, 2016-2021
Table 4: Germany consumer electronics retail market geography segmentation: $ billion, 2021
Table 5: Germany consumer electronics retail market distribution: % share, by value, 2021
Table 6: Germany consumer electronics retail market value forecast: $ billion, 2021–26
Table 7: MediaMarktSaturn Retail Group: key facts
Table 8: MediaMarktSaturn Retail Group: Key Employees
Table 9: Amazon.com, Inc.: key facts
Table 10: Amazon.com, Inc.: Annual Financial Ratios
Table 11: Amazon.com, Inc.: Key Employees
Table 12: Amazon.com, Inc.: Key Employees Continued
Table 13: notebooksbilliger.de AG: key facts
Table 14: notebooksbilliger.de AG: Key Employees
Table 15: Germany size of population (million), 2017–21
Table 16: Germany gdp (constant 2005 prices, $ billion), 2017–21
Table 17: Germany gdp (current prices, $ billion), 2017–21
Table 18: Germany inflation, 2017–21
Table 19: Germany consumer price index (absolute), 2017–21
Table 20: Germany exchange rate, 2017–21
List of Figures
Figure 1: Germany consumer electronics retail market value: $ billion, 2016–21
Figure 2: Germany consumer electronics retail market category segmentation: $ billion, 2016-2021
Figure 3: Germany consumer electronics retail market geography segmentation: % share, by value, 2021
Figure 4: Germany consumer electronics retail market distribution: % share, by value, 2021
Figure 5: Germany consumer electronics retail market value forecast: $ billion, 2021–26
Figure 6: Forces driving competition in the consumer electronics retail market in Germany, 2021
Figure 7: Drivers of buyer power in the consumer electronics retail market in Germany, 2021
Figure 8: Drivers of supplier power in the consumer electronics retail market in Germany, 2021
Figure 9: Factors influencing the likelihood of new entrants in the consumer electronics retail market in Germany, 2021
Figure 10: Factors influencing the threat of substitutes in the consumer electronics retail market in Germany, 2021
Figure 11: Drivers of degree of rivalry in the consumer electronics retail market in Germany, 2021
