Summary
The Dutch prepared meals sector is led by the ‘ready meals’ category in both value and volume terms. However, the ‘pizza’ category is expected to register fastest value growth during 2018-2023. Hypermarkets & supermarkets are the leading channel for the distribution of prepared meals products in the country. Rigid plastics is the most commonly used pack material in the sector. Dr. August Oetker Kg, Nestle SA and Unilever are the leading players in the Dutch prepared meals sector.
GlobalData’s Country Profile report on the Prepared Meals sector in the Netherlands provides insights on high growth categories to target, trends in the usage of package materials, category level distribution channel data and market share of brands.
Scope
- The Dutch prepared meals sector is expected to grow at a CAGR of 2.8% by value and 0.9% by volume during 2018-2023.
- ‘Ready meals’ is the largest category in both value and volume terms in the sector. The pizza category is forecast to grow the fastest in value terms during 2018-2023.
- ‘Hypermarkets & supermarkets ’ is the largest distribution channel.
- Dr. August Oetker Kg, Nestle SA and Unilever are the top three companies in the Dutch prepared meals sector.
- Rigid plastics is the most commonly used pack material with volume share of 52.6% , followed by flexible packaging and rigid metal.
Reasons to buy
- Identify high potential categories and explore further market opportunities based on detailed value and volume analysis
- Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities
- Gain an understanding of the total competitive landscape based on detailed brand share analysis to plan effective market positioning
- Our team of analysts have placed a significant emphasis on changes expected in the market that will provide a clear picture of the opportunities that can be tapped over the next five years, resulting in revenue expansion
- The packaging analysis report helps manufacturers, in identifying the most commonly used packaging materials in the sector
- Analysis on key macro-economic indicators such as real GDP, nominal GDP, consumer price index, household consumption expenditure, population (by age group, gender, rurral-urban split, and employed people and unemployment rate. It also includes economic summary of the country along with labor market and demographic trends.
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Table of Contents
Report scope
Executive summary
The Netherlands in the global and regional context
The Netherlands in the global and Western Europe prepared meals sector
The Netherlands compared to other leading countries in the Western Europe
Per capita consumption and expenditure - the Netherlands compared to the Western Europe and global levels
Sector analysis - prepared meals
Country snapshot - prepared meals sector in the Netherlands
Value and volume analysis - prepared meals sector in the Netherlands
Degree of trading up/down in the Dutch prepared meals sector
Cross category comparison - value and growth rate
Change in category share by value
Cross category comparison - volume and growth rate
Change in category share by volume
Per capita consumption analysis by category
Category analysis: meal kits
Segment analysis (in value terms): meal kits
Segment analysis (in volume terms): meal kits
Category analysis: pizza
Segment analysis (in value terms): pizza
Segment analysis (in volume terms): pizza
Category analysis: ready meals
Segment analysis (in value terms): ready meals
Segment analysis (in volume terms): ready meals
Distribution analysis
Distribution channel share analysis: prepared meals
Distribution channel share analysis by category
Competitive landscape
Leading companies in the sector (in value and volume terms) in the prepared meals sector, 2018
Top 5 companies share by brand (in value terms and volume terms) in the prepared meals sector, 2018
Brand shares of top five companies (in value terms and volume terms) by category, 2018
Private label share analysis by category
Growth of private labels compared to branded products
Degree of consolidation/fragmentation by category
Packaging analysis
Pack material
Pack type
Closure type
Primary outer type
Consumergraphics
Demographic analysis
Macroeconomic analysis
Economic summary, labor market trends, and demographic trends
GlobalData country risk index (GCRI)
Methodology
Definitions
Appendix
List of Tables
Country snapshot - leading value and volume categories
Cross category comparison - by value (2013-2023)
Cross category comparison - by volume (2013-2023)
Per capita consumption (by category), the Netherlands compared to Western Europe and global levels (in kg), 2018
Meal kits - value analysis by segment, 2013-2023
Meal kits - volume analysis by segment, 2013-2023
Pizza - value analysis by segment, 2013-2023
Pizza - volume analysis by segment, 2013-2023
Ready meals - value analysis by segment, 2013-2023
Ready meals - volume analysis by segment, 2013-2023
Change in distribution share, 2013-2018
Top five companies share by brand (in value terms and volume terms) in the prepared meals sector, 2018
Brand shares of top five companies (in value terms and volume terms) by category, 2018
Performance overview (score: 1-100)
Category data, by segment
Per capita consumption (in kg), 2013-2023
Per capita expenditure, 2013-2023
Prepared meals sales distribution in the Netherlands - by category, 2018
Brand share (in value and volume terms) in the prepared meals sector, 2018
Brand share (in value and volume terms) in the prepared meals sector by category, 2018
Pack material (in million pack units), 2013-2023
Pack materials by category (in million pack units), 2018
Pack type (in million pack units), 2013-2023
Pack types by category (in million pack units), 2018
Closure type (in million pack units), 2013-2023
Closure types by category (in million pack units), 2018
Primary outer type (in million pack units), 2013-2023
Primary outer types by category (in million pack units), 2018
Real GDP and annual growth (%), 2015-2023
Nominal GDP and annual growth (%), 2015-2023
Consumer price inflation (%), 2015-2023
Employed people and unemployment rate (%), 2015-2023
Nominal household final consumption expenditure and annual growth (%), 2015-2023
Population and annual growth (%), 2015-2023
Population by age group (%)
Population by gender (%)
Population by rural-urban split (%)
Exchange rates, 2013-2023
List of Figures
Value and volume share of the Netherlands in the global and Western Europe prepared meals sector, 2018-2023
The Netherlands compared to other top countries in terms of market share, growth, and competitive landscape
PCC comparison - the Netherlands, Western Europe, and global, 2013-2023
PCE comparison - the Netherlands, Western Europe, and global, 2013-2023
Market size and growth analysis by value and volume, prepared meals sector, 2013-2023
Extent to which consumers are trading up or down in the prepared meals sector
Cross category comparison - by value growth rate (2013-2023)
Change in category share (in value terms), 2018-2023
Cross category comparison - by volume growth rate (2013-2023)
Change in category share (in volume terms), 2018-2023
Market size and growth analysis by value and volume, meal kits, 2013-2023
Market size and growth analysis by value and volume, pizza category, 2013-2023
Market size and growth analysis by value and volume, ready meals category, 2013-2023
Share of key distribution channels (in value terms) - prepared meals, 2018
Key distribution channel share by category (in value terms), 2018
Leading companies in the sector (in value and volume terms) in the prepared meals sector, 2018
Private label penetration by category (in value terms), 2018
Growth analysis, private label and brands, 2013-2018
Category-wise consolidation/fragmentation (in value terms) - prepared meals, 2018
Key pack materials in the Dutch prepared meals sector, percentage share of pack units, 2018
Annual growth rate by key pack material, 2013-2023
Use of pack material by category (in pack units), 2018
Key pack types in the Dutch prepared meals sector, percentage share of pack units, 2018
Annual growth rate by key pack type, 2013-2023
Use of pack type by category (in pack units), 2018
Key closure types in the Dutch prepared meals sector, percentage share of pack units, 2018
Annual growth rate by key closure type, 2013-2023
Use of closure type by category (in pack units), 2018
Key primary outer types in the Dutch prepared meals sector, percentage share of pack units, 2018
Annual growth rate by key primary outer type, 2013-2023
Use of primary outer type by category (in pack units), 2018
Demographic analysis
Real GDP value and annual growth (%)
Nominal GDP value and annual growth (%)
Consumer price inflation (%)
Nominal household final consumption expenditure growth (%)
Population (millions) and annual growth (%)
Population by age group (%)
Population by gender (%)
Population by rural-urban split (%)
Employed people (millions) and unemployment rate (%)
Five lowest risk nations in GCRI Q4 2018
Five highest risk nations in GCRI Q4 2018
Country risk analysis - the Netherlands compared to Western Europe and the world
