Summary
Media in South Africa industry profile provides top-line qualitative and quantitative summary information including: market size (value 2014-18, and forecast to 2023). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market.
Key Highlights
- The media industry consists of the advertising, broadcasting & cable TV, publishing, and movies & entertainment markets.
- The South African media industry had total revenues of $6.0bn in 2018, representing a compound annual growth rate (CAGR) of 2.7% between 2014 and 2018.
- The advertising segment was the industry's most lucrative in 2018, with total revenues of $3.7bn, equivalent to 61.3% of the industry's overall value.
- The broadcasting and cable TV segment was the quickest to recover from economic slowdown in 2016, but is being challenged by migration to online streaming services and the general pull on its audiences of internet news and entertainment.
Scope
- Save time carrying out entry-level research by identifying the size, growth, major segments, and leading players in the media market in South Africa
- Use the Five Forces analysis to determine the competitive intensity and therefore attractiveness of the media market in South Africa
- Leading company profiles reveal details of key media market players’ global operations and financial performance
- Add weight to presentations and pitches by understanding the future growth prospects of the South Africa media market with five year forecasts
Reasons to buy
- What was the size of the South Africa media market by value in 2018?
- What will be the size of the South Africa media market in 2023?
- What factors are affecting the strength of competition in the South Africa media market?
- How has the market performed over the last five years?
- What are the main segments that make up South Africa's media market?
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Table of Contents
1 Executive Summary
1.1. Market value
1.2. Market value forecast
1.3. Category segmentation
1.4. Geography segmentation
1.5. Market rivalry
1.6. Competitive Landscape
2 Market Overview
2.1. Market definition
2.2. Market analysis
3 Market Data
3.1. Market value
4 Market Segmentation
4.1. Category segmentation
4.2. Geography segmentation
5 Market Outlook
5.1. Market value forecast
6 Five Forces Analysis
6.1. Summary
6.2. Buyer power
6.3. Supplier power
6.4. New entrants
6.5. Threat of substitutes
6.6. Degree of rivalry
7 Competitive Landscape
7.1. Who are the leading players?
7.2. How is technology being used in the leading players’ strategies?
7.3. Which companies offer substitutes to the main industry?
8 Company Profiles
8.1. WPP plc
8.2. MultiChoice Africa (Pty) Limited
8.3. AT&T Inc
8.4. SOUTH AFRICAN BROADCASTING CORPORATION LTD
8.5. Tiso Blackstar Group SE
8.6. Omnicom Group, Inc.
8.7. The Walt Disney Company
9 Macroeconomic Indicators
9.1. Country data
10 Appendix
10.1. Methodology
10.2. Industry associations
10.3. Related MarketLine research
10.4. About MarketLine
List of Tables
Table 1: South Africa media industry value: $ billion, 2014-18
Table 2: South Africa media industry category segmentation: $ billion, 2018
Table 3: South Africa media industry geography segmentation: $ billion, 2018
Table 4: South Africa media industry value forecast: $ billion, 2018-23
Table 5: WPP plc: key facts
Table 6: WPP plc: Annual Financial Ratios
Table 7: WPP plc: Key Employees
Table 8: WPP plc: Key Employees Continued
Table 9: WPP plc: Key Employees Continued
Table 10: WPP plc: Key Employees Continued
Table 11: MultiChoice Africa (Pty) Limited : key facts
Table 12: MultiChoice Africa (Pty) Limited : Key Employees
Table 13: AT&T Inc: key facts
Table 14: AT&T Inc: Annual Financial Ratios
Table 15: AT&T Inc: Key Employees
Table 16: AT&T Inc: Key Employees Continued
Table 17: SOUTH AFRICAN BROADCASTING CORPORATION LTD: key facts
Table 18: SOUTH AFRICAN BROADCASTING CORPORATION LTD: Key Employees
Table 19: Tiso Blackstar Group SE: key facts
Table 20: Tiso Blackstar Group SE: Annual Financial Ratios
Table 21: Tiso Blackstar Group SE: Key Employees
Table 22: Omnicom Group, Inc.: key facts
Table 23: Omnicom Group, Inc.: Annual Financial Ratios
Table 24: Omnicom Group, Inc.: Key Employees
Table 25: Omnicom Group, Inc.: Key Employees Continued
Table 26: The Walt Disney Company: key facts
Table 27: The Walt Disney Company: Annual Financial Ratios
Table 28: The Walt Disney Company: Key Employees
Table 29: The Walt Disney Company: Key Employees Continued
Table 30: South Africa size of population (million), 2014-18
Table 31: South Africa gdp (constant 2005 prices, $ billion), 2014-18
Table 32: South Africa gdp (current prices, $ billion), 2014-18
Table 33: South Africa inflation, 2014-18
Table 34: South Africa consumer price index (absolute), 2014-18
Table 35: South Africa exchange rate, 2014-18
List of Figures
Figure 1: South Africa media industry value: $ billion, 2014-18
Figure 2: South Africa media industry category segmentation: % share, by value, 2018
Figure 3: South Africa media industry geography segmentation: % share, by value, 2018
Figure 4: South Africa media industry value forecast: $ billion, 2018-23
Figure 5: Forces driving competition in the media industry in South Africa, 2018
Figure 6: Drivers of buyer power in the media industry in South Africa, 2018
Figure 7: Drivers of supplier power in the media industry in South Africa, 2018
Figure 8: Factors influencing the likelihood of new entrants in the media industry in South Africa, 2018
Figure 9: Factors influencing the threat of substitutes in the media industry in South Africa, 2018
Figure 10: Drivers of degree of rivalry in the media industry in South Africa, 2018
