Summary

"COVID-19 Impact on WH Group, H2 2020 Update" reports key findings as of October 8, 2020 based on market analysis and brand diversification by industry and geography.

The virus outbreak has disrupted the way meat processors carry out their business. Furthermore, closure of production facilities and constraints related to supply chain have negatively impacted the revenue growth of meat industry for most of the first half of 2020. In this situation, WH Group has revisited its product marketing strategies by introducing new products and opening new sales channels. The company was also able to stabilize the supply of meat in the Chinese market by collaborating with meat packers. Positive demand for food products in Asia and North America will provide favorable business growth opportunities for the group. Thus the brand is well placed to ride out the impact of COVID-19.

Scope

- Recovery in the Chinese market and surging demand for meat in North America to bode well for company’s business
- Business relies primarily on Chinese market; economic recovery in the country presents glimmer of hope
- Growing demand for meat products, especially in China, to drive company's growth in 2020
- Fresh Meat(counter) and frozen meat to support meat sales

Reasons to Buy

- Understand the challenges and opportunities faced by a specific company in order to tap into what is really impacting the industry.
- Gain a broader appreciation of the fast-moving consumer goods industry by gaining insights from both within and outside of your sector.
- Access valuable strategic take-outs to help direct future decision-making and inform new product development.