Summary
The Venezuelan Spirits market is led by the rum category in both value and volume terms, which is also forecast to register fastest growth during 2015-2020. Hypermarket and Supermarkets is the leading distribution channel in the country. Diageo Plc is the leading player in the market. Screw Top is the most commonly used closure type in the Spirits market.
Key Findings
- The Rum category is forecast to register the fastest volume growth during 2015-2020.
- The Rum category is the largest value category in the Venezuela Spirits market.
- On-trade transactions account for the highest distribution share in the Rum category.
- Grupo Cuervo is the leading brand in the Tequila and Mezcal category.
- Screw Top is the commonly used closure type in Venezuela's Spirits market.
Synopsis
Canadean's Consumer and Market Insights report on the Spirits market in Venezuela provides insights on high growth categories to target, trends in the usage of packaging materials, types and closures category level distribution data and brands market shares. What else is contained?
- Market data: Overall market value and volume data with growth analysis for 2010-2020
- Category coverage: Value and growth analysis for eight categories including Brandy, Gin and Genever, Liqueurs, Rum, Specialty Spirits, Tequila and Mezcal, Vodka, and Whiskey with inputs on individual segment share within each category and the change in their market share forecast for 2015-2020
- Distribution data: Percentage of sales within each category through distribution channels such as Hypermarkets and Supermarkets, Convenience Stores, Food and Drinks Specialists and others in 2015
- Packaging data: consumption breakdown for packaging materials and containers in each category, in terms of percentage share of number of units sold. Packaging material data for Glass; container data for: Bottle
Reasons To Buy
- Identify high potential categories and explore further market opportunities based on detailed value and volume analysis
- Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities
- Gain an understanding of the total competitive landscape based on detailed brand share analysis to plan effective market positioning
'
Introduction
-Report Scope
Country Context
-Macroeconomic indicators -GDP Per Capita, Population, Consumer Price Index and Age Profile
Market Overview
-Value and volume analysis for Venezuela's Spirits market
-Impact of exchange rate fluctuations on Venezuela's Spirits market
-Volume analysis by category
-Market value and growth rates, by category
-Historic and forecast value analysis by category
-Winners and losers by categories with change in market share
-Segment share in a category (value terms) and change in market share
-Average category level pricing
Retail Landscape and Key Distribution Channels
-Leading retailers in Venezuela's Wine and Spirits market
-Leading distribution channels (volume terms) in Venezuela's Spirits market
-Leading distribution channels (volume terms) by category
Competitive Landscape
-Market share of leading brands (in volume terms) by category
Packaging
-Spirits market by type of packaging material/container (in volume terms)
-Spirits market by type of packaging closure/outer (in volume terms)
-Spirits market by type of packaging, forecast (in volume terms)
Appendix
-Country context
-Category value and volume data
-Sector Overview
-Segment data
-Packaging data
-Category definitions
-Segment definitions
-Channel definitions
-Methodology
-About Canadean
Table 1: Market value analysis in VEF and US$, 2010-2020
Table 2: Market volume growth analysis, 2010-2020
Table 3: Exchange rate fluctuations: US$ to VEF
Table 4: Market volume growth, by category, 2015-2020
Table 5: Segment level analysis by category, 2015
Table 6: Average price per litre comparison by categories
Table 7: Leading retailers
Table 8: Leading brands by category, 2015
Sogrape Vinhos, S.A.
City Of London Distillery
Complejo Licorero Ponche Crema
Diageo Plc
Distell Group Limited
Girolamo Luxardo S.p.A
Bacardi Limited
Complejo Industrial Licorero del Centro, C.A.
Ocumare
Ron Diplomatico United Breweries, Sa
Ron Santateresa C.A.
Beam Suntory, Inc.
Consorcio Licorero Nacional CA
Industrias Monterrey SA
Beam Suntory, Inc.
Cia. Tequilera Los Generales S.A. De C.V
Grupo Cuervo
Destilerías Unidas S.A.
Spi Group
Suwannaphoome Distillary Co., Ltd.
William Grant and Sons Ltd.
