Summary
Asia-Pacific was the second-largest market in the global haircare sector with value sales of US$30,315.5 million in 2020. Asia-Pacific was the largest market in terms of volume during the same year. Shampoo was the largest category in value terms in 2020, followed by the conditioner and hair colorants categories. Hypermarkets & supermarkets was the largest distribution channel in the Asia Pacific haircare sector. Flexible packaging was the most commonly used pack material in the Asia Pacific haircare sector, while bottle was the most popular pack type in 2020. Procter & Gamble, Unilever and Kao Corporation are the leading players in the sector.
This report brings together multiple data sources to provide a comprehensive overview of the Asia-Pacific haircare sector. It includes market overview, high growth country analysis, top companies, key distribution channels, packaging formats and case studies.
Scope
This report brings together multiple data sources to provide a comprehensive overview of Asia-Pacific haircare sector, analyzing data from 26 countries in the region. It includes analysis on the following -
- Market Environment: Includes sector size, market size, and growth analysis by category.
- High-potential Countries’ Analysis: Indicates changing share of value consumption in the various haircare by category across high-potential countries in Asia-Pacific region. It also provides Risk-Reward analysis of four countries across Asia-Pacific region based on market assessment, economic development, socio-demographic, governance indicators, and technological infrastructure.
- Country Deep Dive: Provides the overview and key trends across high potential countries.
- Success Stories: Provides some of the most compelling haircare manufacturers, brands, products, and marketing campaigns in Asia-Pacific region. It also provides a better understanding of how a certain manufacturer achieved success in the sector, and insights.
- Competitive Environment: Provides an overview of leading companies in Asia-Pacific region, besides analyzing the growth of private label in the region.
- Distribution Analysis: Provides analysis on the leading distribution channels in Asia-Pacific haircare sector in 2020. It covers distribution channels: hypermarkets & supermarkets, convenience stores, e-retailers, parapharmacies/drugstores, health & beauty stores and others, which includes department stores, chemists/pharmacies, direct sellers, “dollar stores”, variety stores & general merchandise retailers, and cash & carries & warehouse clubs.
- Packaging Analysis*: The report provides percentage share (in 2020) and growth analysis (during 2020-2025) for various pack materials, pack type, closure, and primary outer types based on the volume sales (by pack units) of haircare.
- Challenges and Future Outlook: Provides the challenges and future outlook pertaining to Asia-Pacific haircare sector.
Reasons to Buy
- Manufacturing and retailers seek latest information on how the market is evolving to formulate their sales and marketing strategies. There is also demand for authentic market data with a high level of detail. This report has been created to provide its readers with up-to-date information and analysis to uncover emerging opportunities of growth within the sector in the region.
- The report provides a detailed analysis of the countries in the region, covering the key challenges, competitive landscape and demographic analysis , that can help companies gain insight into the country specific nuances
- The analysts have also placed a significant emphasis on the key trends that drive consumer choice and the future opportunities that can be explored in the region, than can help companies in revenue expansion
- To gain competitive intelligence about leading companies in the sector in the region with information about their market share and growth rates
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Table of Contents
Executive summary
Part 1: Market Environment
Market size analysis - Asia-Pacific compared to other regions
Value and volume growth analysis by region
Asia-Pacific market growth analysis by country
Asia-Pacific market growth analysis by category
Part 2: High-Potential Countries’ Analysis
Methodology- Identifying high potential countries
Top four high-potential countries in Asia-Pacific
Overview of high-potential countries in Asia-Pacific
Growth contribution analysis by country (1/4)
Growth contribution analysis by country (2/4)
Growth contribution analysis by country (3/4)
Growth contribution analysis by country (4/4)
Value share of haircare sector as a proportion of overall alcohol by country, 2020
Change in consumption levels by country and category
Per capita consumption analysis
Per capita expenditure analysis
Part 3: Country Deep Dive
Overview of the Australian haircare sector
Key trends in the Australian haircare sector
Overview of the Malaysian haircare sector
Key trends in the Malaysian haircare sector
Overview of the Vietnamese haircare sector
Key trends in the Vietnamese haircare sector
Overview of the Thai haircare sector
Key trends in the Thai haircare sector
Part 4: Success Stories
About case studies
Case Study: Amino Supreme Shampoo (Velvet Mellow)
Case Study: Lavender Hinoki Hair Mask
Case Study: PURE Styling Cream
Part 5: Competitive Environment
Leading companies share in the Asia-Pacific haircare sector
Brand share analysis of top five companies
Leading Companies in the Asia-Pacific haircare sector
Leading Brands in the Asia-Pacific haircare sector
Private label penetration in the Asia-Pacific haircare sector
Part 6: Distribution Analysis
Leading distribution channels by country
Leading distribution channels by category
Part 7: Packaging Analysis
Growth analysis by key pack material and pack type
Growth analysis by closure type and primary outer type
Part 8: Challenges and Future Outlook
Key challenges in the Asia-Pacific haircare sector
Future outlook of the Asia-Pacific haircare sector
Appendix
Definitions
About GlobalData
List of Tables
Regional comparison: Market size, growth, and per capita analysis, 2020-2025
Overview of high-potential countries in Asia-Pacific
Value share of haircare sector as a proportion of overall alcohol by country, 2020
Change in consumption of category within haircare (value terms), by country, 2020-2025
Top 5 companies share by brand (in value terms) in Asia-Pacific haircare sector, 2020
Private Label penetration (in value terms) in haircare sector, 2020
Leading Distribution Channels in Asia-Pacific by Country, 2020
Leading Distribution Channels in Asia-Pacific by Category, 2020
List of Figures
Annual value growth analysis by region, 2020-2025
Annual volume growth analysis by region, 2020-2025
Category volume growth analysis of countries compared to regional average growth
Country value size and CAGR analysis grid based on regional average
Value and volume growth analysis by category in Asia-Pacific, 2020-2025
Country level contribution to the growth of conditioner in Asia-Pacific, 2020-2025
Country level contribution to the growth of hair colorants in Asia-Pacific, 2020-2025
Country level contribution to the growth of hair loss treatments in Asia-Pacific, 2020-2025
Country level contribution to the growth of perms & relaxers in Asia-Pacific, 2020-2025
Country level contribution to the growth of salon hair care in Asia-Pacific, 2020-2025
Country level contribution to the growth of shampoo in Asia-Pacific, 2020-2025
Country level contribution to the growth of styling agents in Asia-Pacific, 2020-2025
Per Capita Consumption by category in Asia-Pacific by Country, 2020
Per Capita Expenditure by category in Asia-Pacific by Country, 2020
Australia: category share
Malaysia: category share
Vietnam: category share
Thailand: category share
Leading companies in Asia-Pacific haircare sector by value sales (% share), 2020
Leading companies in Asia-Pacific haircare sector by value sales (US$ million), 2020
Leading Brands (including Private label) in Asia-Pacific haircare sector by value sales (US$ million), 2020
Growth analysis by key pack material and pack type
Growth analysis by closure type and outers
