This new report from VPGMarketResearch.com provides strategic assessment of Frutarom's technological know-how, marketing tactics and strategic directions in the global flavor and fragrance market.
TECHNOLOGICAL KNOW-HOW
- Products and services, including fragrances (fine, technical), flavors,
aroma chemicals (high-volume standard products, high-volume specialties, low-volume specialties), essential oils, and others
- Know-how in chemical technology, biotechnology, aromacology and related fields
MARKETING TACTICS
- Sales force estimates by country
- Major sales office locations
- Distribution strategies
- Promotional tactics
STRATEGIC DIRECTION
- Business goals and strategies, including internal expansion,
acquisitions, and divestitures
- Business, new product development and marketing objectives and strategies
- Major strengths and weaknesses
- Acquisitions, joint ventures and divestitures.